Behind many of the social media campaigns run by your favorite brands are expert internet marketers like Jurgen Cautreels. These internet marketing specialists employ the use of various strategies to help catch your attention when promoting products and services which you end up purchasing.
In this article, we will take you through the daily life of Jurgen Cautreels, a renowned internet marketer who has been credited severally and has an impressive track record of promoting a brand to various online audiences. You will get to see how he accomplishes this amazing feat.
Can you describe what you get up to on a typical day as an internet marketer?
As an internet marketer, there are many charts I cannot wait to see first thing in the morning after waking up from sleep. Most of these charts are on the performance of my numerous marketing strategies for various brands.
I’m also faced with a long to-do list of many brands to promote, marketing campaigns, team meetings as well as personal activities.
How do you maintain a balance between work and other life activities as an internet marketer?
My job is not limited to a 9-to-5 time frame. I usually have work-related tasks to do at times which would be odd to the conventional white-collar worker.
However, I have learned to adjust my work schedule to include other activities like exercising, going out with friends and family, or engaging in other things that interest me. Fortunately, maintaining this balance had grown easier over the years compared to when I first started out as an internet marketer. This is because I have mastered my profession and spend lesser time accomplishing large tasks.
As we all know, we witness technological advances every day, and consumers’ preferences constantly change. So, how do you keep up to date with the latest developments and opportunities in internet marketing?
Truly, internet marketing strategies evolve rapidly; therefore, I keep myself abreast with the recent developments by reading newly published materials, together with watching and listening to podcasts on current trends. I also network with other prime actors in digital marketing to learn from them and read reviews from customers.
What do you enjoy most about being an internet marketer?
What I enjoy about internet marketing, alongside the money, is the freedom the nature of the job gives me. This is something I can hardly get in many other fields. I also enjoy the insights it gives me on how many brands run and how to simply use the internet to get them what they need.
How has the field of internet marketing developed over the years, and how do you expect it to grow in the coming years?
In recent times, internet marketing has become more effective in reaching out to brands’ audiences and in promoting products. And with the advancements in internet technology and social media, in particular, I foresee better ways to approach customer service. Hence, rather than the generic strategies that target a large audience, there would be better-crafted channels to target individuals specifically.